A third reason Sales would benefit from Enterprise 2.0

In my last two posts I talked a bit about why Sales departments and Sales reps would benefit from tools and methods within the Enterprise 2.0 discipline.

This article, posted by Oscar Berg sums it up pretty well. Sales can directly, and indirectly benefit from improved collaboration. In this case the Sales Force is already encouraged to collaborate, the only thing E2.0 would do is enable people to actually do it.

My professional life has, to a large extent, revolved around Sales, Business Development, Collaboration and Communication. The case mentioned above involves all components and I will subsequently follow it with great interest.